The Beyblade X era has now been going for over three years, and it's the loudest, fastest stretch the franchise has seen in a generation.
The gimmick that changed the feel
Beyblade X launched July 15, 2023 from Takara Tomy — the fourth generation of the Beyblade toy line, and the current one. If you haven't picked one up, the thing that defines it is the Xtreme Dash (X Dash) gimmick: gears built into the top's axis engage with a rail inside the stadium, producing sudden bursts of acceleration that send the bey whipping around the wall. The result is battles that read more like a high-speed crash than a steady spin-down — faster in a way that's genuinely thrilling to watch.
It's built to be customizable, like all the best Beyblades: a blade, a ratchet, and a bit that you can swap and tune, with Attack, Balance, Defense, and Stamina archetypes to choose between.
A manga, an anime, and a global run
Alongside the toys, the Beyblade X manga has been serialized in Shogakukan's children's magazine CoroCoro Comic, and an anime brings the blading battles to screens. In the West, Hasbro handles the toyline. It's a full, modern franchise push — the familiar rhythm of the 2010s Metal-era and Burst releases, repowered for today.
What's next
Beyblade X isn't winding down. Regular product waves keep the roster fresh — you'll find the newest drops covered in our blog as they're announced. If you're new, the simulator on this site's homepage is a decent way to feel out the matchups without lifting a launcher.
Not affiliated with any part of the Beyblade franchise — just a fan keeping score.